Embarking on the entrepreneurial path is like standing blindfolded on the edge of a swimming pool. The experience is thrilling, filled with uncertainty, and accompanied by thoughts like, "I'm sure it will be fine...but what if it isn't?" I understand these feelings all too well.

Your personal brand is more than a reflection; it's your entrepreneurial narrative. It's vital to differentiate between mere reputation and a purposeful brand that embodies the professional development services, resources, and products you offer. Each interaction in the digital realm, from LinkedIn updates to professional emails, shapes your entrepreneurial identity. E

This one is for those of you embarking on the entrepreneurial journey, or at least considering it. I've navigated these waters myself, transforming from a “typical” board-certified behavior analyst into a successful entrepreneur who now mentors others through my masterclass, "Business Building Behaviors".

When considering entrepreneurship, reflect on these critical points:

Balancing motherhood and business ownership is an immense task, a balancing act that demands grace, strength, and relentless determination. To all the incredible mothers contemplating this journey into entrepreneurship, I see you. I understand the mixed bag of emotions you're grappling with – the excitement, the fear, the guilt, and the ambition. You are not alone in this. Together, we can navigate the intricacies of balancing the roles of a mother and a business owner.

Embarking on the entrepreneurial path is like standing blindfolded on the edge of a swimming pool. The experience is thrilling, filled with uncertainty, and accompanied by thoughts like, "I'm sure it will be fine...but what if it isn't?" I understand these feelings all too well.