My Story

When trying to find words to shed light on “who I am” as a human, I am finding that language can be quite limiting.

When our identity is constantly shedding new layers, evolving daily, and growing into newer versions of ourselves that we are just starting to get to know, it’s tough to accurately describe “who we are” to others.

Sometimes it’s best to share the journey we’ve had thus far, since who we are today is not who we will be tomorrow, and we have no idea where we are headed (even when we convince ourselves we do).

I found myself casually joking when describing myself in this new chapter as “Jessica 7.0”, however now I am starting to like this conceptualization.

I understand my life in chapters, or “versions”.

The beauty of this is the number of versions of who we will be in one lifetime are unlimited.

They are not bound by time, or the number of events that occur in those ‘chapters’. This is my way of understanding the development of ‘the self’ and who I am (at least for today).

I woke up.

In 2018 I made the scariest decision of my life.

I was in an eight year relationship, three and a half year marriage, had a beautiful house, a dog, and a stable career as a Board Certified Behavior Analyst working for companies who I always knew didn’t see or appreciate what I was fully capable of.

On a flight to New York on November 15th, “I woke up”. I realized that the life I had successfully created was one I crafted based on what I was told it should look like, while my soul had been asleep, and now I was officially “awake”.

I chose to leave behind a life that externally everyone else approved of, but one that did not truly fulfill me from within.

All at once, I was processing a divorce, finding an apartment I could afford, launching a new Behavior Analysis Division in my Clinical Director role, saying goodbye to my dog, attempting to avoid the fear and uncertainty with Pinot Noir each night, and lifting unreasonably heavy things at the local Crossfit gym.

I started questioning everything I knew to be true about myself.

Including my career.

I have chosen.

Through deep personal reflection, endless books, plenty of tears, and a lot of therapy,

I began re-creating my life, but this time, a life I would choose for myself.

A life where I could show up personally in a professional way.

A life where no matter what table I showed up to, regardless of who was sitting next to me, I would be authentic and consistent in being “me”.

A life built around my purpose - to help and love all people using whatever skills and experience I have been gifted with.

A life I consciously chose for myself.

My balanced appreciation for the science of behavior analysis, healing, authenticity, connection, and vulnerability allowed me to believe in myself just enough to launch into entrepreneurship two weeks prior to the COVID-19 pandemic hitting the United States.

With life’s uncertainty at an all-time high, the “universe” quickly responded to my risky jump with community, connection, and love.

My business has grown into something I never could have imagined being possible. I have gone from working alone to a team of seven Board Certified Behavior Analysts with varying levels of expertise and life experiences, from all walks of life.

I have had the honor of supporting professionals from all over the world throughout their journeys, watched them grow as they worked toward their goals, and have been blessed with the luxury of traveling to visit them in person. I have flown out to consult with companies to help them improve their company culture, decrease burnout, and improve retention.

In 2023, I entered motherhood.

During this transition I truly thought I was going to lose the “self” I had just worked so hard to find. I was physically miserable and mentally fragile. I was scared, felt alone, and sometimes hopeless. My life as a mother now is fulfilling, hilarious, tender, messy, and breathtaking. My daughter, my husband, and my Golden Retriever Riley are my heart, and now my family.

Don’t get my wrong, my life still has challenges, and I still experience uncomfortable thoughts and feelings, as any human does, however…

the challenges I have now are the ones I have chosen.

My Mission

is to use my professional expertise and personal experiences to empower and support others in making conscious choices in their lives, in whatever direction they are most fulfilled by, and utilizing Behavior Analysis only in the spaces where it adds value.